Case Study

How Rogue Behavior Services Scaled Their ABA Clinic and Freed the Founders from Day-to-Day Marketing

When we first met the team at Rogue Behavior Services, they were doing incredible work helping kids with autism and their families all across Utah. Their therapists were passionate, their results were life-changing, and their reputation in the local community was strong.

But there was one big problem: their online presence didn’t match their impact.
Their website was outdated, hard to navigate, and failed to attract the kind of families actively searching for ABA therapy. The team knew there were parents out there desperately looking for help. They just weren’t finding Rogue online.

That’s when Tailwinds AI stepped in.

Background

When we first met the team at Rogue Behavior Services, they were doing incredible work helping kids with autism and their families all across Utah. Their therapists were passionate, their results were life-changing, and their reputation in the local community was strong.

But there was one big problem: their online presence didn’t match their impact.
Their website was outdated, hard to navigate, and failed to attract the kind of families actively searching for ABA therapy. The team knew there were parents out there desperately looking for help. They just weren’t finding Rogue online.

That’s when Tailwinds AI stepped in.

Our Service

We began by rebuilding Rogue’s entire digital foundation.

1️⃣ Website Redesign

We transformed their website into a modern, mobile-friendly, and conversion-optimized hub that truly reflected the warmth and professionalism of their brand. Every element — from photos to service pages — was designed to build trust with parents and make scheduling a consultation feel effortless.

2️⃣ Lead Generation Engine

Next, we launched a full-scale marketing campaign targeting parents of children with autism across Utah. Using a mix of Google Ads, Meta Ads, and SEO-driven landing pages, we reached families who were actively searching for ABA therapy and guided them toward booking an evaluation.

3️⃣ Automation & Nurturing

We didn’t stop at generating leads. We built a nurturing system with email and SMS follow-ups that helped Rogue’s team stay top-of-mind and convert inquiries into actual appointments — without overwhelming their staff.

In short, we gave Rogue a marketing system that runs itself, freeing the owner to focus on improving care, training therapists, and scaling operations.

The Impact

The results were nothing short of transformative:

✨ 500+ high-quality targeted leads generated from across Utah
💬 Improved conversion rate thanks to refined messaging and follow-ups
🌐 Boosted online visibility — Rogue now dominates local searches for ABA therapy
💼 Owners now work on the business, not in it — focusing on processes, team culture, and client experience
📈 Predictable growth — new clients every month, steady cash flow, and room to scale

Beyond the numbers, what changed most was the energy inside the business. The owner now leads with clarity and focus — building systems, empowering staff, and trusting that Tailwinds AI will continue delivering steady, qualified leads.

In Their Words

Case Study: Rogue Behavior Services

“Before Tailwinds, we were constantly worrying about where the next client would come from. Now, we get consistent leads every week. It’s allowed me to finally step back and work on improving the business instead of chasing growth.”

Zachary Hancock
Rogue Behavior Services

The Takeaway

Rogue Behavior Services is proof that when marketing is done right, it doesn’t just bring in leads it brings back freedom.

By partnering with Tailwinds AI, they now have a reliable growth engine that fuels both their mission and their momentum. Parents find them faster. Kids get the help they need sooner. And the business grows sustainably — powered by trust, data, and purpose.

Work with Tailwinds AI

500+ high-quality leads. Predictable growth. More time to lead your team.
If that’s the kind of success you want for your ABA practice, we should talk.

💬 Schedule your free strategy call today and discover how Tailwinds AI helps ABA providers grow with confidence.

📞 (302) 440-2918

📧 contact@thetailwinds.ai